Meet China's Top Travel Bookers
- Booking Hotels With Regard To Corporate Culture
- Booking China Hotels By Service, Not By Price And Star Grade
- Booking Hotels In China For Diplomatic Clients
Free Weekly Email Newsletter
Distribute Press Releases To Chinese Media!Getting your company's message to journalists is important in China and ChinaNewswire.com can assist you in English-language releases and Xinwengao.com can provide Chinese-language distribution services. Corporate press releases are the most cost-effective way for you to connect with your customers and stakeholders in China!
• China Outbound Travel and Tourism Market @ Beijing - 2010/04/27
Let us work with you in China to manage your email marketing campaigns, loyalty marketing programs, email newsletters, and digital marketing efforts while we improve your email deliverability in China. Our software and staff can help your company stay #1! Visit XZList.com
Budget Hotel Xinyu Inn Changes Its Brand
January 19, 2007 |
Print
| 
Email
| Category: Industry News
Zhejiang Xinyu Inn Limited Company announced plans to change their name to "Zhejiang WHWH (We Hotel We Home) Hotels Limited Company", and in the meantime it will change the brand of all its affiliated hotels to WHWH.
A representative from Xinyu Inn disclosed that after the Chinese Lunar New Year, all of the seven Xinyu Inn hotels in Hangzhou would be changed to the clunky-sounding WHWH brand. Their eighth hotel in Hangzhou opening at the end of January will directly carry the "WHWH" brand.
At present, the company has 21 chain hotels, two travel service companies, a deluxe ship and a teahouse. It claims to be the fourth largest domestic budget hotel brand in China after Jinjiang Inn, Home Inn and Motel 168.
In 2006, 13 shareholders of Xinyu Tourism transferred their stakes to WHWH for RMB60 million, and they say the company will open 300 hotels in the next five years.
Loading ...
Copyright 2003-2009 China Hospitality News. All Rights Reserved.
If you would like to syndicate these articles and posts, please utilize the RSS feed for this online publication, which provides a brief summary of each post with a link back to the original article. Posting any other part of the articles on this website, in whole or in part, is prohibited without written permission from BDL Media.
