Singapore Airlines Begins New E-Ticketing System With Malaysia Airlines
May 15, 2007 |
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| Category: World Travel News
Singapore Airlines has successfully rolled out Interline Electronic Ticketing with Malaysia Airlines.
This cutover represents firm advancements towards Malaysia Airlines' RM400 million Passenger Services System rollout to upgrade all IT infrastructure to facilitate the airlines' move to the International Air Transport Association's standard eTicketing.
This will enable Singapore Airlines ticket offices to issue e-tickets to all the destinations it serves to passengers of both airlines. The next phase will cover ticketing by Malaysia Airlines agents in Malaysia and Singapore as well as Singapore Airlines agents worldwide. Subsequently, this initiative will cover all distribution channels of both airlines.
The partnership was formalized at Malaysia Airlines' Headquarters in Subang by Singapore Airlines Executive Vice President Marketing and The Regions Huang Cheng Eng and Malaysia Airlines Commercial Director Dato' Rashid Khan.
A significant aspect of this initiative is both airlines will not consult to set fares together but each airline will determine its own fares independently.
Dato' Rashid said: "We are delighted with the completion of this milestone, interline eTicketing, which sets us firmly on track to be eTicketing capable by 21 September. We want to thank Singapore Airlines for coming on board as our first interline eTicketing partner. Their invaluable experience and support have enabled us to overcome many challenges along the way. We are also grateful to both teams and our vendors who have tirelessly worked under tight timelines to complete this project. We will now move to implement this with over 200 airlines worldwide."
Interline eTicketing is yet another addition to the long list of collaborative efforts by the two airlines to make air travel between Singapore and Kuala Lumpur as convenient as possible for their customers. I am sure customers of both airlines will welcome eTicketing as this makes travel convenient and hassle-free.




































