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Crowne Plaza To Offer Meeting Directors' Certification
October 10, 2007 |
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IHG's Crowne Plaza Hotels & Resorts has signed an agreement with the Cornell-Nanyang Institute of Hospitality Management to introduce the Crowne Meetings Director Certification Programme to more than 50 hotels across the Asia Pacific region.
The Crowne Meetings Director Certification Programme has an executive training curriculum jointly created by Crowne Plaza Hotels & Resorts and Cornell-Nanyang Institute of Hospitality Management. The program combines the hotel brand's functional skill sets training with the broader-based industry knowledge provided by the institution.
The 18-month program covers topics such as team management, customer service, and marketing planning. Candidates are also required to take part in a three-day intensive hospitality sales course in Singapore, offered as part of a professional development program by the Cornell-Nanyang Institute.
In addition to providing a comprehensive support for successful meetings and events, Crowne Plaza has also reportedly initiated a meetings service training program for all staff, aimed at aligning operations at each hotel to meet the customized needs of each guest. This is expected to result in an enhanced meetings experience for both meeting planners and attendees.
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