Tiger Airways has launched its Chinese language website in response to demand from China customers for more information on its China to Singapore route.

With the launch, Chinese language users will be able to obtain details of Tiger Airways flights and promotions in Chinese on Tiger Airways website. Booking is done online with payment through Chinese international credit cards.

"Tiger Airways has enjoyed phenomenal growth from the Chinese market since launching our Singapore-China routes in April this year and it is timely to launch this website. To celebrate the launch of the website we intend to announce several exciting promotional offers in the coming weeks." said Tiger Airways Chief Commercial and Marketing Officer, Rosalynn Tay.

Tiger Airways fares are structured on a tiered basis and prices go up according to demand and supply. So fares are lower if customers book early as more seats are available but move up when more seats get booked.