Kempinski Hotels has announced the appointment of Bobby Ong as the company's vice president, sales and marketing, China.

Ong is not a stranger to Beijing, having worked in the capital city already for eight years in several hotels of Shangri-la including China World Hotel. His last assignment was as area director of sales and marketing, Beijing for InterContinental Beijing from March 2006. Ong has also worked with Starwood Hotels & Resorts for their luxury collection hotels in Bangkok and Kuala Lumpur.

His new role will oversee the sales and marketing of all the hotels in China, reporting directly to Senior VP Rene Schmidt. With the fast expansion, Ong will focus on business for hotels in China, supporting and guiding the hotels in their sales and marketing functional roles.  He will also be responsible for outbound market from China for the hotels outside China. The regional sales offices in Shanghai, Beijing and Guangzhou will report direct to Ong.