Xiamen C&D Tourism Group Launches A New Business Hotel Brand

After four months renovation, the Xiamen Gold Coast Hotel has been reopened and renamed the Yihao Hotel.

This is the second hotel brand that Xiamen C&D Tourism and Hotels Co., Ltd. has launched following its first brand of Yeohwa. The Yihao brand is positioned as an urban business hotel and targets medium- and high-end business travelers, differentiating from the group's high-end hotel chain brand Yeohwa.

The Gold Coast Hotel is located in the financial, administrative and commercial center of Xiamen. The hotel offers 159 guestrooms and suites, a Chinese restaurant, a tea house and a multi-functional hall.

Xiamen C&D Tourism and Hotels Company Limited focuses on investment, business operation and management in the tourism industry, including hotels and travel agencies. According to the group's development plan for 2008, the Gold Coast Hotel had been renovated and reopened as the first outlet under its new brand Yihao. This also means that the group has initiated its multiple brands strategy.