The HNA Tourism subsidiary, Deer Air, has set-up its first branch in Sanya, Hainan.
Deer Air was founded in 1993 and now has more than 100 business travel routes with operating bases in Beijing, Guangzhou, Sanya, and Xi'an. Currently the company has five aircraft based in Sanya and operates more than 20 air routes from its base. The new Sanya branch will continue to increase in capacity, and expand the air route network from Sanya.
Deer Air will continue to carry out a low-cost operational strategy, with a single seating plan, one aircraft type, a high passenger-load-factor, high daily aircraft-utilization rates, low marketing costs, and low management cost. Charter jet flight services and private jet butler services will be available to high-end clients, international political figures, the business elite, and entertainment celebrities.