In conjunction with the "Visit Malaysia Year 2007", Singapore Airlines is partnering Tourism Malaysia to jointly market various destinations in Malaysia.

A major item of this joint promotion is the Singapore Airlines Boarding Pass Privileges Malaysia program. The BPP Malaysia allows Singapore Airlines and SilkAir customers visiting Malaysia to enjoy special offers on dining and entertainment, hotels, golf, shopping, leisure activities and tourist attractions.

This BPP Malaysia program is a co-operative effort between Singapore Airlines and Tourism Malaysia. Tourism Malaysia, with its aim to boost tourist arrivals into Malaysia and to help increase the attractiveness of the various Malaysian destinations, will distribute the BPP Malaysia flyers in all their overseas offices. Singapore Airlines similarly will promote the BPP Malaysia at all its overseas destinations.

The BPP Malaysia program allows customers to enjoy discounts such as up to 50% off the published room rates of premier 5-star hotel choice. Customers also get to enjoy discounts off luxurious spa treatments, including discounts at the Danai Spa amongst others, or discounts on their visitor green fee when they golf at Kristal Golf Resort, Penang Golf Resort Bhd and other resorts.