The Hong Kong Tourism Board has opened a Travel Consulting Center in Beijing as preparation for its ongoing winter festivals and upcoming Hong Kong Tourism Year.

The opening of this travel consulting center is aimed at promoting the travel resources of Hong Kong to Beijing citizens and to encourage them to visit Hong Kong.

In addition to the establishment of this travel center, the Hong Kong Tourism Board has also worked out a quality travel plan in the hope of improving the travel service quality of Hong Kong.

The travel consulting center is the first of its kind that Hong Kong Tourism Board has opened in the mainland to offer travel-related consulting services.