Shandong Tourism Bureau signed a strategic cooperation agreement with Lion Travel Service Company in Jinan.

The two parties will cooperate fully in Shandong's tourism market, focusing on year-round tours, theme tours, golf tours, and backpacker tour products.

According to the agreement, the two parties will take advantage of Lion Travel Service Company's Internet platform – including its website, multimedia marketing channel, electronic brochures, tourism information database, and call center – to promote Shandong tour products. In addition, they also plan to set up a service hot line in the service center of Lion Travel Service Company's service center to promote Shandong's tour products.