Hong Kong's tourism industry says it notched up another strong performance in November 2007 with a total of 2,448,135 visitor arrivals, the Hong Kong Tourism Board announced today at the end of 2007.<\/p>\n
This is the best November result on record and represents a year-on-year increase of 17.6%. Cumulative arrivals for the first 11 months now stand at 25,379,939, 11.1% more than the same period of last year and topping the 2006 full-year figure of 25.25 million.<\/p>\n
The solid gain was spread across Mainland China and the international markets. In particular, the high-potential markets, namely South Korea (+25.8%) and the Philippines (+27.3%), showed substantial growth. Consistently registering double-digit increases in the past six months, these two markets have already surpassed their 2006 full-year performance. Other primary source markets, such as the UK, as well as such newly emerged markets as Russia and the Middle East have also passed their 2006 results.<\/p>\n
The average occupancy across all categories of hotels in November was 93%, three percentage points higher than in November 2006. The geographic locations with the highest occupancies in November were Yau Ma Tei and Mong Kok, where hotels recorded rates of 96%. The average achieved hotel room rate across all hotel categories for the month was HK$1,383, 12.1 higher than in November 2006.<\/p>\n
Arrivals from Mainland China reached 1,291,307, an increase of 23.7% over the same month in 2006. This took the cumulative total for January to November to 13,962,650, 13.3% ahead of the same period last year. Of the Mainland arrivals in November, 670,468 or 51.9% travelled under the Individual Visit Scheme, a year-on-year increase of 38.8%. The cumulative IVS arrivals in January-November 2007 exceeded 7.71 million, which represents 55.2% of visitors from the Mainland and growth of 28.4%. Arrivals from Taiwan grew by 7.5% to 179,909. This took the island's cumulative arrivals for the first 11 months of 2007 to 2,039,158, a year-on-year increase of 2.5%.<\/p>\n
In the long-haul market regions, the Americas enjoyed the highest growth rate at 14.7% with its 178,258 arrivals. Canada sustained its strong growth momentum at 22.9%, while arrivals from the U.S. also increased by 12.2% and those from South and Central America by 11.3%. This took the overall arrivals from the region in January-November 2007 to 1,626,808, 8.8% more than in the same period in 2006.<\/p>\n
Europe, Africa and the Middle East also maintained the momentum, with arrivals reaching 214,842, a year-on-year increase of 13.9%. Among the individual markets in this region, the U.K. (61,257, +9.2%) provided the largest volume, while France (21,907, +18.4%) and the Middle East (15,056, +21.9%) enjoyed the greatest gain. Cumulative January-November arrivals from this region reached 2,013,273, 14.8% higher than in the same period in 2006.<\/p>\n
Some 60.5% of all visitors to Hong Kong in November stayed in the city for at least one night, 1.9 percentage points lower than for the same month last year. The remaining 39.5% were same-day in-town visitors, who either returned home or left for another destination on the same day. Between January and November 2007, 60.9% of all visitors stayed one night or more, 1.7 percentage points lower than for the same period in 2006.<\/p>\n","protected":false},"excerpt":{"rendered":"
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