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CITS Promotes Mount Lushan Brand

2009年09月21日旅业编辑 615 Views Beijing, brand, CITS, Dalian, Guangzhou, Jiangxi, Mount Lushan, Nanjing, Qingdao, Shanghai, Shenzhen, Taiyuan, tourism, Wuhan, Zhengzhou

To attract more domestic and foreign tourists and to improve its brand awareness and influence, Mount Lushan in Jiangxi province has signed a tourism cooperation agreement with China International Travel Service.

Under the agreement, CITS will hold various promotional events for Mount Lushan in CITS branches or subsidiaries in Beijing, Shanghai, Guangzhou, Nanjing, Wuhan, Zhengzhou, Shenzhen, Taiyuan, Dalian, and Qingdao, as well as at CITS outlets, CITS Club, the CITS website, and local media.

In addition, special departments will be set up in the ten cities to make promotional materials for Mount Lushan. Market research will also be conducted in these cities by establishing joint conference system to explore new methods to develop the market.